Bonus Material

Segmentation By the Numbers

Segmentation by the Numbers – Here is a reality, the few always give the majority no matter what size of the church. Consider these numbers from client churches. One key and easy way to segment your donors is to first identify what percentage and number of donors give 50% of...


The Why Vision Worksheet

The Why Vision Worksheet – We are weeks away from Easter and you need to have the “ask” of your offering nailed down ASAP!  Here is my vision worksheet to help you craft your vision.  After deciding what the focus of your Resurrection Offering will be, use the following points...


What Questions You Should Be Asking

What questions about giving should you be asking? If I were a pastor heading into another quarter of the year here is what I would be asking… How is giving doing as we move into this next quarter? Are we ahead or behind budget? How does current giving compare with last...


Gratitude Idea Section

My column at the start of this week’s Coach talked about establishing a Culture of Gratitude. Expressing thanks to your donors is one key way of doing this. A few years back, my wife asked if I wanted to see how non-profits treated their donors. She held in her hand a...


How Digital Giving Opens Doors

The following post appears at https://www.onlinegiving.org/support/welcome-the-digital-donor. According to a new study, Meet the Digital Donor, produced by the Barna Group, a digital pastor thinks strategically about how digital giving opens doors. They found that 68% of pastors strongly agree that it’s important to offer opportunities for digital giving, and 57%...


Correcting Easter Offering Mistakes

How do you correct these mistakes? Here are some thoughts on how to correct the above mistakes. Don’t make the offering time about you! Too often, we make any appeal to give about hitting some budget number that few, if any, understand or care about. If your goal is to make...


The Essential Tools for an Easter Digital Giving Strategy

The following is an excerpt from my new playbook, Say Yes to Easter Giving. You can obtain a copy at https://acts17generosity.com/shop/say-yes-to-easter-giving. With Easter only weeks away, it’s time to start planning your Easter offering! Easter is the church's best-attended day of the year, and now it will be your most viewed...


How to Assess Your Church’s Giving Landscape

Let’s start with the easy and the obvious. What is your weekly offering need? If you don’t know, stop reading this and find out, and don’t come back until you know the answer. After establishing what your base weekly need is, the next marker you need to know is how giving...