Author - Mark Brooks

Cards Are Cool, But Cash Builds Buildings

Cards Are Cool, But Cash Builds Buildings is the title of this Coach, and it's a truth you can't afford to overlook. Having a stack of pledge cards the day after your campaign commitment is a good start, but what really matters is turning those pledges into tangible donations to...


The Coach’s Quick-Step Follow-Up Plan

One important thing for churches to understand is that when the commitments are in, the campaign is not over. One phase is completed, and now you are in another. I believe the first 30 to 60 days after the Commitment Weekend are crucial. So, let me outline what I recommend...


It’s Not Fund Raising It’s Faith Raising

Last week, I told a story of a pastor I once worked with who explained to his leaders that the upcoming capital campaign wasn’t a fund-raising campaign but a faith-raising campaign. I want to further flesh that out in this Coach, entitled It's Not Fund Raising It’s Faith Raising. Last week,...


Pray the Money In!

Several years ago, I wrote the following blog post on praying in money. While the thrust was for the weekly offering, the principles I laid out will also work for praying for a capital campaign. Do you regularly pray for a full offering plate each Sunday? Isn’t it amazing how little...


The Power of the Pulpit

The average church member spends one and a half hours at church, including worship. I remember seeing that statistic a few years before the Chinese virus hit our shores. Post-COVID studies are showing an even greater decline in church engagement and attendance. This is why, when raising capital dollars, one...


A Sample Capital Campaign Preaching Schedule

One of the greatest challenges I face is helping pastors plan their preaching for a capital campaign. I’m often asked how long a sermon series should run for a capital campaign. The answer depends upon many factors, but I have found that four to six weeks is the best length. The...


Attracting the Next Generation of Donors

The following is reprinted with permission and can be found at https://www.onlinegiving.org/support/attracting-the-next-generation-of-donors The future of church giving is at a crossroads, demanding a strategic shift. Currently, most churches in America are heavily dependent on financial support from Baby Boomers, a generation that is now entering retirement. But what happens when...