Segmentation by the Numbers – Here is a reality, the few always give the majority no matter what size of the church. Consider these numbers from client churches. One key and easy way to segment your donors is to first identify what percentage and number of donors give 50% of...
“Effective fund-raising churches refuse to treat all people as equals – and people truly are not when it comes to giving. Most of these churches develop some kind of segmentation strategy in which they categorize the congregation into types of donors.”1. (George Barna, How to Increase Giving to Your Church.) In...
It happened! The Easter crowd has shown up on Sunday morning. I know you are excited and, if we are honest, maybe even a little scared. This will, more than likely, be the largest crowd you will have all year. You have so much you want to share with them,...
Welcome to another edition of the Stewardship Journal. It’s time to start thinking and planning out your Annie Armstrong Offering! Millions of dollars have been raised to support our work in North America. There is perhaps no greater illustration of the collective power of giving to missions than the SBC’s annual...
The Why Vision Worksheet – We are weeks away from Easter and you need to have the “ask” of your offering nailed down ASAP! Here is my vision worksheet to help you craft your vision. After deciding what the focus of your Resurrection Offering will be, use the following points...
Are you ready for Church 3.0? James Emery White has a new book out entitled Hybrid Church: Rethinking the Church in a Post-Christian Digital Age. Here is a quote from an email his organization sent out. It is time to put forward a simple but provocative thesis: the church must respond...
How was attendance last Sunday? If you are the typical church, your attendance is 85% of what it was pre-Covid. 67% of Americans reported attending church at least once a year, down from 75% before the pandemic, is what the Survey Center on American Life and the University of Chicago...
Welcome to another edition of the Stewardship Journal. Are you ready for Church 3.0? James Emery White in his new book, Hybrid Church: Rethinking the Church in a Post-Christian Digital Age, uses this term to describe the church of the 21st century. Like it or not, we are in a new...
What questions about giving should you be asking? If I were a pastor heading into another quarter of the year here is what I would be asking… How is giving doing as we move into this next quarter? Are we ahead or behind budget? How does current giving compare with last...
How is giving going after the first two months of the year? Are you ahead or behind?That is the question that I ask my clients. It’s the first question I think about but often the last question a church ever thinks about. Frankly, most churches don’t think about that at...
